Get smarter at building your thing
Don’t build a business, build a movement. Subscribe to get essays on how to escape competition and build your thing on your own terms — delivered to your inbox once a month.
*No spam and one-click unsubscribe.
READ FROM THE BLOG
How to build a startup empire without selling your freedom
/in Uncategorized /by Ali MeseFinding a startup to work for is easy. Finding a founder whose vision you believe in isn’t. I’m sitting next to a founder whose vision I have admired over the past year. It couldn’t get any louder in this downtown Starbucks in Singapore, but noise is probably the last thing on both of our minds. […]
Don’t Build a Startup, Build a Movement
/in Uncategorized /by Ali MeseAs a startup marketer, spending my lunch break arguing with developers is not my favorite part of the job. “That’s bullshit,” our CTO replies. “MailChimp’s product isn’t any better than the rest; it’s just another tool to send your newsletters. Why spend $200/month when their competitors offer the same thing for a few bucks?” I […]
How to Start a Blog
/in Uncategorized /by Ali MeseI will publish an article only when I have something important to say. That’s what I reminded myself every time the egocentric ‘me’ wanted to publish more often and be the center of attention. It wasn’t easy to resist. As I watched new personal brands gain popularity on a growing platform like Medium, it felt like […]
Build a Product vs. Focus on Growth
/in Uncategorized /by Ali MeseWe have exactly $325,710 left in our bank account. The cash is burning fast, and we’ve already wasted a big portion of our seed investment trying to market a product for which we thought we had already found a product/market fit. “Four out of ten,” shouts Lauren, breaking the silence we’ve had for almost twenty […]