Entries by Ali Mese

Finding side project ideas

62%. That’s the percentage of Crew’s revenue driven by our side projects last week alone following the launch of one of our latest tools. Every time I see such high ROI on our side project marketing efforts, I feel this urgent need to convince every single one of my startup friends to stop wasting their […]

The Rise of Side Project Marketing

Blogging is an interesting journey. At the beginning, hitting the publish button seems to be the most difficult step. Once you are finally over it, you are likely to struggle with the next hurdle: hitting that publish button on a consistent basis. Talking about consistency, in his 6000th blog post last week, the legend Seth […]

Retention > Acquisition

3,520,934 That’s the number of blog posts written today. 5,740,000,000 That’s the number of Google searches per day. 782,651,327 That’s the number of tweets sent today. That’s the million-billion stats planet we live in. And in that million-billion stats world, some strange things have been happening in the marketing arena. An interesting piece of news […]

Medium vs Self-Hosted Blog

“Look, I am not telling you not to write on Medium, OK? You can give it a try. I am just saying you’ll regret it big time for not having blogged on your website. Do you know why?” Without waiting for my answer, he opened an article on his computer and started reading the following […]

Power of Centralized Networks

“Over the next few years, there is no doubt content and attention will continue to shift from tens of millions of web sites to a few centralized networks that people access via apps on their phones.” — Ev Williams. And in Ev’s words, those tens of millions of websites are the “loosely connected islands” that few people […]